Privacy Policy

Privacy Policy | Kuenanm™

Effective Date: July, 2026

Kuenanm™ is an online jewelry-goods brand operated by BETSY & IYA LLC (“Kuenanm,” “we,” “us,” or “our”).

At Kuenanm™, protecting customer information is an important part of providing a shopping experience that is secure, dependable, and easy to trust. Whether you browse our jewelry goods, place an order, interact with our website or advertisements, or contact customer support, we handle personal information with care, security, and transparency.

This Privacy Policy explains how we collect, use, disclose, and protect personal information and describes the privacy choices available to you.

1. Information We Collect
Information You Provide

When you use our website, complete checkout, place an order, or contact us for assistance, we may collect the information necessary to complete your purchase and provide customer support, including:

Full name
Email address
Phone number
Shipping address
Billing address
Payment information required to complete your order
Order and transaction information
Products purchased or added to your cart
Messages and information submitted to customer support
Payment Information

Payments are processed by Shopify and the payment processors enabled on our store using encrypted payment technology.

We do not directly store complete credit or debit card numbers on our own internal servers. Payment processors handle payment information according to their own privacy policies, security standards, and legal obligations.

Device and Website Information

When you visit our website, we and our authorized service providers may automatically collect certain technical and website-activity information, including:

IP address
Browser type and version
Device type and operating system
Device, browser, cookie, or advertising identifiers
Network and connection information
Referring website
Pages and products viewed
Search, cart, checkout, and purchase activity
Advertisement views, clicks, and interactions
Dates and times of visits
General website activity
Consent, advertising, and privacy preferences

This information helps us operate and improve our website, understand how customers use our store, measure advertising performance, prevent fraud, and provide a smoother shopping experience.

Although some technical information may not identify you directly, it may be treated as personal information under applicable privacy laws.

2. AppLovin Advertising Services

We use AppLovin as a third-party advertising service provider to advertise our jewelry goods and measure, analyze, and improve advertising performance.

Depending on the integrations enabled on our website, AppLovin may collect information through pixels, cookies, scripts, APIs, or similar technologies. We may also make certain information available to AppLovin when legally permitted.

Depending on our actual advertising configuration, your consent, and your privacy settings, this information may include:

IP address
Device, browser, operating-system, and network information
Device, cookie, advertising, or user identifiers
Website browsing and search events
Products viewed, considered, or added to a cart
Checkout and purchase events
Purchasing history
Advertisement views, clicks, and other interactions
Conversion information
Country code or five-digit ZIP code
Email address or phone number, if configured and legally permitted
Consent, opt-out, age-related, and privacy preference signals

AppLovin may use this information to deliver advertisements, provide interest-based advertising where permitted, measure conversions, produce analytics and reporting, prevent fraud, maintain the security of its services, and improve its advertising services, including its AI-powered advertising technologies.

The exact information processed depends on the technologies enabled on our website, the permissions and consent you provide, and your browser, device, advertising, and privacy settings.

For more information about AppLovin’s collection and use of your information visit: https://legal.applovin.com/privacy

We do not provide AppLovin with complete payment-card numbers, financial-account credentials, protected health information, private customer-support messages, or sensitive personal information.

3. How We Use Information

We may use personal information to:

Process payments and complete purchases
Confirm, prepare, and fulfill orders
Arrange shipping and delivery
Provide customer support
Respond to questions and privacy requests
Communicate about orders and transactions
Operate, maintain, and improve our website
Understand how customers use our store
Improve website performance and the shopping experience
Deliver, measure, analyze, and improve advertisements
Provide interest-based advertising where legally permitted
Detect fraud, misuse, security incidents, and technical problems
Maintain necessary transaction and business records
Comply with applicable legal obligations
Protect our customers, rights, website, and business

Where required by law, we process personal information based on consent, performance of a contract, compliance with legal obligations, or another lawful basis.

We do not process personal information beyond the purposes disclosed in this Privacy Policy unless an appropriate legal basis applies or we provide additional notice and obtain consent where required.

4. Cookies, Pixels and Consent

Our website and authorized service providers, including AppLovin, may use cookies, pixels, scripts, APIs, and similar technologies for:

Essential website functions
Shopping-cart and checkout functions
Website analytics
Advertising delivery
Conversion measurement
Interest-based advertising
Fraud prevention
Website and advertising performance

Where required by applicable law, we use a cookie banner or comparable consent mechanism to identify the relevant technologies, disclose AppLovin’s involvement, and obtain valid, specific, and informed consent before activating non-essential advertising technologies.

Where applicable, you may manage or withdraw your consent through the cookie banner, Cookie Settings control, or other privacy-choice mechanism provided on our website. You may also manage cookies through your browser settings.

Disabling cookies may affect certain website functions. Withdrawing consent or opting out of interest-based advertising does not necessarily stop all advertisements; advertisements you continue to receive may be less personalized.

5. Privacy Signals and Advertising Choices

We respect applicable user- and device-based privacy choices, including legally recognized:

Consent withdrawals
Do Not Track signals
Global Privacy Control signals
Limit Ad Tracking settings
Interest-based or targeted-advertising opt-outs
“Do Not Sell or Share” preferences
Applicable age-related or child-status signals

Where legally and technically required, we process and pass relevant consent and opt-out signals to AppLovin.

Where applicable, you may use the privacy-choice controls provided through our website footer or contact us at service@kuenanm.com to exercise your advertising privacy rights.

6. How We Share Information

We share only the information reasonably necessary with trusted service providers that help us operate our store, including:

Shopify and authorized payment processors
Shipping carriers
Order-fulfillment partners
Website hosting and technical providers
Security and fraud-prevention providers
Analytics providers
AppLovin and its authorized advertising, attribution, and measurement providers

These providers may access only the information necessary to perform their assigned services and must handle that information according to applicable contracts and laws.

We do not sell or rent personal information or disclose it to unrelated outside parties for their own independent marketing purposes.

However, certain privacy laws may define the disclosure of device identifiers, cookies, or online activity for interest-based advertising as a “sale,” “sharing,” or “targeted advertising,” even when no money is exchanged. Where applicable, you may opt out through the privacy controls described in this Privacy Policy.

7. Sensitive Personal Information

We do not use AppLovin services to infer, collect, track, transmit, identify, associate, or share sensitive personal information or protected health information.

We do not intentionally provide AppLovin with information concerning:

Racial or ethnic origin
Political opinions
Religious or philosophical beliefs
Trade-union membership
Health or medical information
Sex life or sexual orientation
Criminal convictions or alleged offenses
Genetic or biometric information
Government-issued identifiers
Financial-account or payment-card information
Account login credentials
Contents of private communications
Precise geolocation
Other information classified as sensitive under applicable law

We do not transmit such information through AppLovin custom parameters, events, or objects.

8. Children’s Privacy

Our website and advertising services are not intended for children as defined under applicable law.

We do not knowingly:

Collect or transmit children’s personal information through AppLovin
Provide children’s personal information to AppLovin
Initialize AppLovin pixels, scripts, or other advertising technologies for children
Use AppLovin services to target advertisements to children
Use AppLovin in connection with advertisements exclusively designed for or directed to children

If you believe that a child has provided personal information to us, please contact us at service@kuenanm.com. We will review the request and take appropriate action, including deletion where required.

9. Your Privacy Rights

Depending on your location and applicable law, you may have the right to:

Request access to personal information we hold about you
Correct or update inaccurate personal information
Request deletion of certain personal information
Obtain a portable copy of your information
Restrict or object to certain processing
Withdraw previously provided consent
Opt out of interest-based or targeted advertising
Opt out of the sale or sharing of personal information
Appeal certain decisions concerning a privacy request
Exercise your privacy rights without unlawful discrimination

To submit a request, email service@kuenanm.com with the subject line “Privacy Request.” Please explain your request and provide sufficient information for us to identify the relevant records.

We may need to verify your identity before completing a request.

To access, delete, or manage information processed directly by AppLovin, use the privacy controls described in the AppLovin Privacy Policy or submit a request through the AppLovin Privacy Rights Request Portal.

10. Data Retention

We retain personal information only for as long as reasonably necessary to:

Complete and document purchases
Fulfill orders
Provide customer support
Maintain necessary business records
Resolve disputes
Prevent fraud and security incidents
Comply with legal, tax, accounting, and regulatory obligations

AppLovin retains and deletes personal information according to its own privacy policy and applicable legal obligations. Please review AppLovin’s Privacy Policy for current information about its retention practices.

11. Data Security

We use reasonable administrative, organizational, physical, and technical safeguards intended to protect personal information against:

Loss or misuse
Unauthorized access
Unauthorized disclosure
Alteration
Destruction

Shopify and the payment processors enabled on our store use security measures to process payment information. However, no website, transmission method, or data-storage system can be guaranteed to be completely secure.

If we cannot comply with an applicable AppLovin privacy obligation, we will take appropriate remedial measures, notify AppLovin where required, and stop using affected data until the issue has been corrected.

12. International Data Processing

We and some of our authorized service providers may process personal information in the United States or other countries.

Where required by applicable law, appropriate safeguards will be used for international transfers of personal information.

13. Changes to This Privacy Policy

We may update this Privacy Policy when necessary to reflect changes in our website, advertising technologies, service providers, legal requirements, or privacy practices.

When changes are made, we will revise the effective date at the top of this policy and provide any additional notice required by applicable law.

14. Contact Us

If you have questions about this Privacy Policy, would like to review or update your personal information, or wish to submit a privacy request, contact us at:

Company Name: BETSY & IYA LLC
Brand: Kuenanm™
Business Activity: Jewelry Goods
Business Address: 2408 NW Thurman St, Portland, OR 97210, USA
Phone: 503-227-5482
Email: service@kuenanm.com